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See · Insights

The patterns behind posts that beat their usual.

Hooks, formats, lengths and creators that consistently outperform — with the posts to prove it.

3.4×Claw machine speedrun, one try
2.6×Strike or forfeit: staff edition
2.1×@mira.makes tries every game
Illustrative demo data · fictional brands
What works

See it, then open the evidence.

Each insight carries thumbnails of the posts behind it.

3.4×Claw machine speedrun, one try
2.6×Strike or forfeit: staff edition
2.1×@mira.makes tries every game
Illustrative demo data · fictional brands
Volume vs quality

More posts or better posts?

Share of content against share of views, with outliers in and out.

Performance index · TikTok
  • Northwind Arcade1.32×
  • Lumen Bowl1.18×
  • Kite Cosmetics0.94×
  • Fable Coffee0.71×
Illustrative demo data · fictional brands
Formats

Format and length, measured.

Vertical, horizontal and Shorts read separately.

Pre-flight checks
  • 9:16 native ratio
  • Hook in first 2 seconds
  • Text inside safe zone
  • Brand reveal before 5s· at 6s
Illustrative demo data · fictional brands

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