Screen guide
Current S4.1 names, grouped by area.
| Top bar | Portfolio: Clients / My week | Client hit rates, alerts, waiting approvals, freshness and cross-client to-dos. |
| Top bar | Portfolio: New business | Snapshots and pitch reports for prospects. |
| Top bar | Alerts bell | Breakouts, own wins, data issues and credit alarms. |
| Top bar | Ask Klypps panel | Questions answered with evidence. |
| Home | This week; Weekly recap | What changed, top 3 to-dos and approvals waiting. |
| Competitors | Overview; Gaps rivals miss; Rival moves; Ads | Compare on the usual scale, find territories, review rival breakouts and campaigns, and inspect captured ads. Ad collection remains held where verified date filters are unavailable. |
| What works | Patterns; Audience voice; Culture & moments; Content library | Emotion lens, formats and length; comment themes, objections, languages and risks; culture and moments; captured posts and analysis. |
| Plan | Ideas; Briefs; Calendar | Suggested ideas, Idea check and Brief this; briefs, templates and campaigns; publication dates. |
| Make | Studio; Approvals; Creators | Creative from approved assets; internal checks, approval and studio links; find, shortlist and cast creators. |
| Results | Scoreboard; Reports | Backed pieces against usual and hit rate; Month in review, competitor and category reports. |
| Commerce (add-on) | Shop and sales; Rival products; Affiliates | Sales evidence; rival products and affiliates coming soon. |
| Settings | Brand (including Strategy); Market; Sources and connections; Team and clients. | — |