What’s new

Shipped features, newest first.

1. 23 Oct 2026

   Creator relationships and usage rights

   • Nine relationship types, local disclosure signals, reasoned bulk review and separated creator performance.
   • Seed · spot · scale with recorded no-obligation seeding and captured post rate.
   • Dated, channel-specific creator and brief permissions, expiry alerts and rights checks before boost-ready.
   • Product tour stays in the demo workspace when the previous workspace is paused.

2. Oct 2026

   Help centre and getting started

   • A searchable Help centre with articles for every metric.
   • Role-based first-week checklists and a 6-step product tour.
   • A “?” beside every page title linking to the matching guide.

3. Oct 2026

   Instant snapshot works in request mode

   • Request a private comparison at “See how you compare”; we review and reply within one business day.
   • Personal email addresses are not accepted; company domains are checked.

4. Oct 2026

   Alternate colour scheme preview

   • A light lavender version of the home page for comparison. The main site is unchanged.

5. Oct 2026

   Competitor report and Instant snapshot names

   • The analyst report is now called “Competitor report”.
   • New Instant snapshot: a private single-channel comparison.

6. Oct 2026

   Clearer public website

   • Larger minimum text size, more breathing space and two-label video cards.

7. Oct 2026

   Every number explains itself

   • “Why am I seeing this” on figures across the app, with posts, period and confidence.
   • Attribution review queue and product catalogue for staff.
   • Sources appendices in PDF and PowerPoint exports.

8. Oct 2026

   Clients connect their own accounts

   • Private 7-day links for clients to connect Facebook, Instagram, TikTok and YouTube read-only.
   • Live connections follow platform approval.

9. Oct 2026

   Security and speed

   • Two-step sign-in with recovery codes; Owners can require it.
   • Sign-in lockouts, rate limits on public forms and faster pages.

10. Oct 2026

    Competitor Watch

    • Weekly monitoring of social, ads, news, site changes and AI answers, ranked into a Monday briefing.
    • Per-signal weekly budgets.

11. Oct 2026

    Competitor report as a finished product

    • 8–10 pages with claim checks, sign-off before sharing and PDF/PowerPoint export.
    • A fictional sample anyone can view.

12. Oct 2026

    Operations for Owners

    • Provider health, balances and job health in one Owner-only page.
    • Work pauses automatically when a provider runs out and resumes when it recovers.

13. Sep 2026

    New app design

    • One visual language across the app, with a headline answer on every page.