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Live selling and shop connectors

Follow live selling sessions and read-only shop orders alongside content.

Steps

  1. Open Results → Sales & outcomes for live sessions and shop connectors.
  2. Live sessions show schedule, duration and peak viewers only where the platform supplies them.
  3. Shop connectors (TikTok Shop, Shopee, Lazada, Shopify) are read-only and switch on after platform approval; staff can also import orders CSV.
  4. Orders are attributed only by platform-supplied links: affiliate creator, live session, code or product tag. Attribution is an association, never proven lift.
Fictional demo: a brief's day-7 result against its target
Fictional demo workspace · illustrative demo data

What good looks like

Each session and order shows its source; unknown peak viewers or durations say so instead of guessing.

Common mistakes

  • Expecting competitor live data that platforms do not make public.
  • Treating attributed orders as incremental sales caused by content.

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